• On New Ideas To Make Your Taxi Cab Business Profitable

    December 4, 2020 Steven Murphy Comments Off on On New Ideas To Make Your Taxi Cab Business Profitable

    New ideas are a big problem for taxi business owners. In most cases, things
    are done because a taxi business owner hears about someone else in the taxi
    industry doing something he is not doing. And when that’s the only reason for action,
    it’s truly pitiful. There are several proven ways to get new ideas that will
    work for your business.

    Talk to the
    customers of your taxi service     . Learn the value of frequently
    surveying them. Find out and monitor what they think about your cars, drivers,
    dispatchers, service in general. In there anything else you could do for them?
    If you learn to do it correctly, you customers will become a never ending stream
    of new ideas for you.

    Your counterparts. One of the quickest research tasks you could do is go to
    the library and ask for Yellow Pages directories from major metropolitan areas
    in the country. Look through all the advertising and offers in the
    transportation section. You’ll definitely find something nobody in your area is
    doing. Call this business and discuss your experience with them. Maybe even go
    for a visit.
     

    Your competitors. Do you check on them? Do you track what they are doing,
    how many cars and drivers they have, what do they do when it comes to marketing
    their taxi service    ? What accounts do they have in the area? What can
    you offer to your customers that your competitors don’t offer? How can you be
    different? How can you be better?

     

    “Steal” ideas that already work in other businesses. As far as I know,
    drive-thru window has its origins in the banking industry. It is hard to
    believe that after what the drive-thru did to the fast-food restaurants, isn’t
    it? Just about every great idea comes from something already in use. For a taxi
    business, there are plenty of ideas to try. Frequent client discounts, prepaid
    plans, joint ventures with local businesses, etc., etc., etc.

     

    In my other articles I talk a lot about direct marketing. Its major
    principle, if you can’t measure the amount of business you get from some from
    of advertising – don’t do it, should be applied to virtually every other
    possible aspect of your taxi businessArticle Search, including new ideas. How much does it
    cost to implement a new idea? Do you need any new equipment? How long will it
    take to see the results? Learn to be patient. Test and measure the results.

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